Supercharge Your Offer And Maximise Sales
Standing still is risky. Relying on a narrow offer leaves you vulnerable.
I’ve seen adaptable owners seize opportunities while others do not.
Ways to supercharge a flat offer:
📌 Add tiers. Good / Better / Best tiers — or premium versions — capture more revenue from top-end customers.
📌 Upsell existing. Many leave easy money on the table. Provide premium versions, add-ons, or bundles that bring more value.
📌 Fill portfolio gaps. Identify opportunities to add complementary services and close lineup gaps. Buyers want diverse revenue streams.
📌 Unbundle. Break out pieces of existing offerings into new stand-alone products or services to charge separately.
>> Innovate before others. Don’t wait to be overtaken. Now more than ever, snooze and you lose.
#SME #UK #ExitLaunchpad #M&A #Innovation
