Partner With A Competitor Rather Than Fight Them
I often see wasted energyburned by fighting the competition.
That may work for some businesses.
But worrying about competitors can blind you to collaboration opportunities.
Partnering with a competitor could increase value and exit readiness for both companies:
✅ Increased scale and reach. Joining forces offers new regions and customer segments. Broader reach makes your business more attractive to buyers.
✅ Cost savings. Countless back-end functions and processes ripe for major cost savings through smart partnerships, increasing profit margins.
✅ Stronger position. Together, you’re less vulnerable to new market entrants and can negotiate better supplier deals.
The key is choosing the right potential partner. A thoughtful alliance can be a game changer.
#SME #Business #ExitLaunchpad #M&A #Mergers #Acquisitions #Competition
